Fashion for you, by you

by Sarah Knapman

A new website has launched offering the unique experience of having an exclusively ‘members only’ designed collection. Beta Fashion is aiming to be a creative force to be reckoned with, with designers submitting their ideas to a panel of professionals, as well as being judged by the site’s vast community. If chosen, the piece will be produced and sold in the online shop. A fantastic opportunity for young designers to get their collections noticed, the site aims to revolutionize the way that people perceive fashion by making it available to everyone. Though initially chosen by a team of industry professionals, the site gives the members of their online community the chance to have a say in what is produced, giving the public a semblance of control over the fashions they choose to wear. This revolutionary idea pushes the boundaries of modern fashion and is a fantastic platform for young creatives to take their first steps into the wider world, and  be judged by their peers;  something that is important for all aspiring designers.

Read the full story {The Independent}

More: Beta Fashion • Newsflash

Added on October 27, 2009

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